Sparkflow

UI/UX / Branding / Illustration

The what

Sparkflow is an app designed to help freelancers and clients stay organized, communicate, and work together on projects. It combines features from various collaboration and organization tools into one platform. The app aims to address common challenges these groups face during projects, boost productivity, and provide creative tools for seamless teamwork.

The why

Freelancers and clients often face challenges in communication, collaboration, and organization that can significantly affect project outcomes. For example, one party might ask many questions while the other provides little feedback, or one might struggle to get timely responses. In some cases, clients may request work beyond the agreed scope, or projects may drag on without clear deadlines. These issues make working together difficult. The app addresses these challenges by offering features tailored to each problem, ensuring smoother collaboration.

The who

Sparkflow is an app designed to help freelancers and clients stay organized, communicate, and work together on projects. It combines features from various collaboration and organization tools into one platform. The app aims to address common challenges these groups face during projects, boost productivity, and provide creative tools for seamless teamwork.

The how

After analyzing the audience, it became clear that one user should have more control over the app than the other. Since the freelancer is responsible for most of the work, they take on the role of manager. They are granted editing access to features that clients only have viewing access to, such as creating briefs, calendars, and adding tasks and milestones. This allows them to manage the workload according to the agreed-upon brief. The freelancer can also assign tasks to themselves or the clients, setting reminders for actions that need to be completed. This approach helps eliminate the frustration of the freelancer chasing the client to fulfill their commitments. To facilitate this, freelancers and clients each have different portals to access the app through.

The end

The app was designed to solve many common frustrations that freelancers and clients face together. To ensure Sparkflow’s success, it needs to undergo user testing to gather insights on its usability and identify areas for improvement. In the future, the app has the potential to be developed into a desktop version, further enhancing the workflow between freelancers and clients.
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